Request a Dealer Contact

Dealer |

Resource Center

Glossary

Adhesives / Materials

Blockout Opaque

Often used to cover outdated information or mistakes, available with permanent adhesive but it is not tamper proof and is for indoor use only.

Clear Film

It is a transparent, gloss or matte label material used in applications where a “no-label” look needs to be achieved. Not suitable for harsh environments because of its sensitivity to solvents and poor long-term UV stability.

Fluorescent (material)

Matte paper with an attention-getting bright-colored facesheet, it is recommended to imprint with black ink only.

Gloss

The characteristic of a surface which causes it to reflect light at a given angle. Relates to gloss label papers, gloss inks, gloss varnishing, etc.

Matte Litho

High-quality coated litho stock for excellent print characteristics, available with permanent or removable adhesive.

Paper Foils

Silver or gold foil available with either a brite or dull finish, not for application to equipment or to be written on.

Permanent Adhesive

An adhesive that has high ultimate adhesion, which usually cannot be removed intact or only with enough force to overcome the adhesive bond – in which case the label may be damaged.

Polyester

Durable, outdoor use, weather-resistant material with permanent adhesive, usually laminated for ink protection.

Recycled Semi-Gloss

Contains 30% Post-Consumer Waste and comes with a brown liner and a slight blue-grey tint to the facesheet.

Removable Adhesive

An adhesive with a low ultimate adhesion to a range of surfaces that can generally be removed or peeled-off intact.

Art Terms

Bleed (printing)

Ink that runs to the edge of the label and extends out past the edge of the die outline. When providing artwork, please extend bleed area(s) 1/16” outside the label’s edge. Bleeds are not available on square-cornered labels.

Black and White Fax Proof

A faxed proof used to check the positioning of copy and any images on the label.

Color Paper Proof

Provides an approximate color representation and positioning on the label. Colors may not match the final printing product.

Electronic PDF Proof

An electronic file that is generated after the prepress department has verified that the artwork provided is usable, note color variances are inherent with different computer monitors and printers.

Screen

Advances in technology allow us to print most graduated screens to 0%.

Typesetting

If an electronic file is not available, the prepress department will use the copy with the font and type specifications given and create an electronic file from which to print.

Label Terms

Perforation (Perf)

A line or row of cuts or tiny holes that enable a web of labels to be folded, torn off or separated easily. A perf may be horizontal or vertical.

Prime Labels

These are designed to be the main identification on a product or pack. They carry the product’s brand name or image identification that will attract attention on the retail shelves and appeal to the prospective buyers.

Process Colors

The four process color inks – cyan, magenta, yellow, plus black (CMYK) – which are used in the printing of 4-Color Process Labels.

Process Printing

Printing from two or more process colors to produce intermediate colors and shades.

Waste Matrix

The area surrounding the die-cut area of the label that is removed.

Release Liner

This is the backing that is a component of the pressure-sensitive material to protect the face stock from the adhesive.

Unwind Direction

Indicates how labels come off the roll, use this chart to choose the correct direction.

UV Coating

Provides a measure of rub resistance protection and adds an extra glossy appearance.

Application Temperature

The temperature of the surface that the label will be adhered to at the time of application. It is recommended to always pre-test materials in the environment the label will be applied in.

Lamination

A clear plastic film applied over printed labels by heat or adhesive to provide an enhanced, glossy or matte, appearance or for protection.

Types of Labels

Holographic Labels

A microscopically fine diffractive structure by which three-dimensional images are generated.

Hot Foil Stamped Labels

A dry printing process that uses very thin aluminum foil in a variety of metallic colors – such as gold, silver, red, blue or green – rather than inks from which to print.

Inkjet Sheets

A label stock used with an inkjet printer to print labels in sheets.

Kiss Cut Labels

A die-cutting operation in which self-adhesive face material is cut through to the release liner backing, but the liner itself is not cut.

Laser Sheets

A label stock used with a laser printed to print labels in sheets.

Linerless Labels

A roll of self-wound, usually direct thermal coated and top coated label material, onto which the surface to be printed is coated with a release coating and the reverse side with a pressure-sensitive adhesive. This describes most tape products.

Thermal Transfer Labels

Specifically designed to accept heat-activated ink from the ribbon of a thermal transfer printer.

Spot Color

The addition of an extra color or any area of color, often in an isolated area within the total label design, that is not a CMYK process color.

4-Color Process Labels

The four process color inks – cyan, magenta, yellow, plus black (CMYK) – which are used in the printing of complex designs, pictures mainly on prime label applications.

Blind Embossed Labels

The process of raising a design or image without the use of ink above the label surface, often through the use of a set of matched male and female dies.